Read Online The Power of Two: The Two Most Critical Skills That Will Transform Your Business and Sales Force! RTF
This book is about the two most critical skills that will transform your sales revenue and salesforce!Today’s marketing environment is complex; the market is competitive, technology is making alternatives and low-distribution methods possible, product life-cycles are accelerating, and customers are becoming less loyal and more sophisticated while becoming more demanding. The nature of buyer-seller exchanges and account management has shifted from a simplistic production-and-sales perspective to a more complex role of partnering with customers. Competing in this environment requires firms to possess the best group of salespeople. Good salespeople continue to have value in firms in generating sales and building strong, loyal customer relationships. Salespeople play a key role not only in customer relationship management but also in understanding, creating, communicating and delivering values to customers, which increases the sales performance of the firm. Therefore, not surprisingly, for decades, sales management researchers have invested time in studying determinants of salesperson performance. Researchers agree that self and role perception, innovative aptitude, skill level and motivation level are the main determinants of salesperson performance.The Two Most Mentioned Future Competencies by the Experts: Emotional Intelligence (EQ) and Innovation Skills (INQ) According to the World Economic Forum’s “2022 Skills Outlook” and “Future of Jobs Research” reports, Emotional Intelligence and Innovation Skills are listed as the TOP 5 skills needed to be successful in any organisations. And in 2019 and 2020, LinkedIn used their extensive data set to identify the skills that companies need most, Emotional Intelligence and Innovation Skills were both highlighted as the top 5 skills.EQ and INQ are not only technical skills, they are also a set of attitudes. In my many years of training for MNCs and SMEs, these two attributes always stood out when the participants were invited to share what were the attributes that are evident in the people that they looked up to the most. In this e-book, on top of keeping you aware of the vital statistics on sales strategies and sales training that you need to know as a sales professional or a business owner, this game changer ebook will also show you why “Emotional Quotient and Innovation Quotient (E-NOVATE)” are the two skills critically needed if you want to see success in your business and team!
